Racing Insurance for Yacht Owners and Clubs

Yacht club racing is a popular sport with owners of large recreational vessels for a lot of reasons. The open ocean, the spirit of competition, and the combination of engineering prowess and strategic insight all come together to make winning such an event an indescribable experience, which is probably why so many people who buy a yacht eventually give it a try. It’s a risky sport, though, which is why race teams often bring in professionals who have experience with many vessels. It’s also why the marine insurance industry creates specialized yacht racing insurance just for these events and the vessels that participate in them.

What Does Racing Insurance Cover?

For owners, the insurance policy needs to cover the yacht under all operating circumstances the race may encounter. It also needs to cover the team and anyone else aboard. In many ways, a racing policy for owners is a more robust marine insurance policy that still closely resembles a basic plan. For clubs, however, racing insurance is a must-have method of managing the risks that come with the role of the event host. That includes risk insurance for the event itself, as well as coverage for the club’s grounds and race officials, among other unique provisions that you only need if your organization hosts yacht races. It’s just the right coverage for clubs that host competitions, built to work well with your other marine business plans.

Choosing the Right Homeowner’s Insurance for Your Needs

Buying a home is a big investment. It can be a step toward financial security if well planned. Having the right insurance to protect your home and family is an important part of that process.

Understanding Coverage Options

A homeowners insurance policy is not a one size fits all instrument. It should be tailored to your home and personal situation. Coverage generally falls into one of three categories: liability, structural damage, and personal property.

When most people think of home insurance, they automatically picture the dwelling. That is an important part of your coverage. After all, fire or storm damage can lead to costly repairs or rebuilding. Outbuilding and the personal property within any buildings are also covered by your policy.

Liability insurance will cover legal and medical expenses if someone is injured on your property. Property features like a pool or trampoline can affect your liability rates.

Choosing the Right policy

The right policy will depend on the value of your home and possessions, the risks associated with its location and features, and how comfortable you are covering some loss. Features like excess value coverage, flood and water damage insurance and umbrella coverage can help round out areas that a standard policy does not cover.

Be sure to discuss your concerns with your insurance agent. They will help you design a package of coverage that fits your needs and your budget.

Why Social Media Marketing is Important to the Insurance Industry

One of the best advertising platforms going into the new millennium is social media. These days, it seems like everyone is on social media. For insurance business, an investment in social media marketing can pay huge returns. Here are three reasons why your insurance business should be marketing on social media.

  1. Half the World’s Population Uses Social Media

If you want people to find your brand, social media platforms are the place to be. Statistics show that in the United States, three-quarters of the population use social media.

  1. Targeted Audience

Social media platforms such as Facebook and LinkedIn provide tools for advertising campaigns that target your specific audience. This means your ad shows up to the market you choose. If you want to attract automobile collectors, you can target people who show automobiles as an interest in their profile. Targeting the right audience ensures your funds are spent wisely on the right audience.

  1. Engagement

Social media provides you the opportunity to engage with your clients and potential clients. Nothing gets more attention on social media than interesting videos and informative articles. When you engage with your audience, they remember you, and they come back.

Marketing on social media does take skill. If you don’t know how to write engaging posts or capture exciting videos, outsource your social media marketing. You’ll be glad you did.