Is SEO Really Such a Big Deal?

Chances are that you’ve heard the term SEO, or search engine optimization, thrown around more than once in your professional life. If you don’t know what SEO is, or if you do know and think that it doesn’t apply to you, think again. SEO for insurance agencies is every bit as important as it is for any other legitimate company.

What Is SEO and How Do I Use It?

Once you understand how SEO works, it’s not as complex as it seems at first. In a nutshell, SEO is exactly what it sounds like: Optimizing search results. This is the process of taking specific keywords and using them in your content to drive search results in your way. For example, let’s say you want to search Google for your business. You might try terms like “best insurance near me” or “local insurance agents.” Now, try sneaking those terms into your blog posts and website content. The more often the terms are used, the better chance you have that your website will be near the top of Google’s search results. It’s easy, it’s organic and best of all, it’s effective.

If you check out www.neilsonmarketing.com/, you find that 51% of traffic is driven by SEO. That’s a huge number, one that you should be tapping into! Take advantage of what SEO has to offer by giving it a try yourself.

Hospitality Industry Insurance Options

How long has it been since your business re-evaluated its insurance plan? If the answer is longer than six months, it’s a good idea to get your coverage reviewed. If you’re just starting out, then you basically have two options. You can go with hospitality insurance programs that fold everything you need into a single, tailored coverage package, something that takes care of all of your business insurance needs. The other option is to shop for a few specialty providers that cover areas like employment insurance, liability coverage, and E&O insurance.

Which Coverage does Umbrella work Better?

This isn’t an easy question to answer, because different companies have different needs. The key is to find the insurer who really understands your business, whether it’s lodgings, venues, and nightlife, or another key niche in the hospitality industry. An all in one package will be easier to maintain and update, but you might find that you get more detailed coverage out of specialists in each major area of insurance you need to purchase. The key is to find the companies that really know that insurance, especially in areas like liability where your industry has unique needs. You can tell because sites like the one for RMS Hospitality Group make clear exactly what kinds of hospitality coverage they can help you out with.

How to Accurately Assess Candidates

Staffing companies rely on accurate assessments of job candidates to properly recruit for their clients. Streamline recruitment solutions to better assess candidates for more effective job placement. There are a few things you can do to improve client screening.

Test Utilization

Staffing firms rely on a variety of tests to assess candidates. By utilizing these tests effectively, the firm can better place candidates into the right position for the client and themselves. Common tests focus on things such as typing speed, Microsoft Office applications and reading comprehension.

Work Review

Thoroughly review a candidate’s assignments and samples from prior work to better assess their capabilities. Assessing their prior works means looking at their application, cover letter and resume. These items can give you a general overview of their experience, skills and qualifications for a specific job.

Interview Structure

As seen on www.wwspi.com, candidates who solve unusual problems or answer varying questions can help you better screen candidates. Consider a prescreening interview and then a full interview once they make it past the prescreening. These interviews can give the hiring manager a better feel for the candidate beyond what is on paper.

These tips can help to streamline recruitment solutions. Varying up some of the general items the firm normally looks for in a candidate can help better assess those applying for a position.

3 Qualities of Top-Notch Professionals

When you are looking for an insurance policy, it can sometimes feel like car shopping. The salesmen are pushy and trying to get you to buy something you don’t need. However, a quality agent, like those who work for Republic Insurance, can make the biggest difference when trying to narrow down your liabilities and coverage needs. According to programbusiness.com/, a top-notch professional has three important qualities.

  1. Knowledgeability. Your insurance search needs to start with an agent who knows what you need. Don’t go to a company specializing in homeownership if you need commercial business coverage. Use referrals to find an agent with knowledge of your area of coverage and move to the next qualification.
  2. Accessibility. If an agent is too busy to meet with you or answer your questions on the phone, it might not be a good fit. Insurance is a complex business, and you won’t know what you are doing or what you need without an attentive agent helping you navigate the policies.
  3. Boundaries. Your agent should respect your needs and set boundaries on the salesmanship. You shouldn’t be pressured into purchasing excess coverage where liability does not exist. You are to be treated like a valued client and not just a commission check.

Start your search with confidence through these three qualities. You will locate the relationship you need with the insurance provider and its agents.

Get the Maximum Protection With CPP Insurance

There’s nothing worse than missing coverage for an unfortunate event that affects your business. Many insurance programs handle the bare minimum, while others offer coverage for scenarios that don’t align with your business model. The best results call for a policy that works with your organization. Thanks to CPP insurance plans, you’ll have backup when you need it most.

Coverage That Counts

For smaller and midsized businesses, a Commercial Package Policy makes sense thanks to their flexibility and customization. After choosing the coverage options that are right for your company, a CPP combines them into one interconnected plan. This has significant advantages over Business Owner Policies since BOPs can incorporate other options that aren’t relevant to every field.

According to https://www.dsayles.com, there are a variety of options to choose from, letting you design a custom policy that works with you. Possible coverage areas include:

  • General liability
  • Property insurance
  • Auto insurance
  • Equipment breakdown
  • Crime
  • Business income

Incorporating all forms of coverage that might affect your business will ensure you’re protected even in the most unlikely of circumstances. There’s no reason to pay for coverage you will never use or to settle for policies that won’t protect you in emergencies. Choosing CPP insurance plans may make the difference between a terrible catastrophe to your bottom line and a slight setback towards a promising future.

Litigation Problems Involving Negligence

Companies or professionals who want protection from claims or assertions of negligence in the administration of contractual duties should purchase an errors and omissions (E&O) policy. The financial loss that can accompany successfully litigated E&O claims can devastate any company, and reputational damage is equally destructive. As noted by the experts at Transparity Insurance Services, a small business or professional working in a self-employed capacity have the greatest risk of financial detriment.

Common Claim Areas

There are few areas that present the greatest liability when dealing with the potential for claims or allegations of negligence of duty. These generally include:

  1. Inadequate or Insufficient Documentation or Communication
  2. Failing to Represent or Present Information Accurately
  3. Misleading Clients on Professional Qualifications
  4. Breach of Contract or Duty

Because many of these areas can take a subjective approach based on the claims of a client, one of the best ways to protect against long-term loss and damage is through a comprehensive E&O policy. This can help with the financial need for securing legal counsel, paying legal fees, or paying settlement amounts in the event a lawsuit is brought against an individual or company. Some policies also include reputation management consultation and lost pay due to court appearance requirements. Carefully documenting client interactions and decision-making is another to help establish a strong defense if litigation is ever pursued.

Understanding Occupational Accident Coverage

It’s often thought that the most important asset to trucking companies in the freight they’re transporting. However, as much as the goods being transported are valued, the individuals doing the transportation are even more valuable. One of the ways that trucking companies can protect their most important asset is by having the right insurance policies, one of which being occupational accident insurance.

What Is It?

Due to the fact that independent contractors aren’t employees, trucking companies have no legal obligation to provide any additional benefits. As written on www.truckinsure.com, while employees are covered under government-mandated workers’ compensation laws, independent drivers are not. As a result, contractors who suffer on-the-job injuries would need to either pay for their expenses out-of-pocket or sue the hiring company. However, with occupational accident coverage, expenses related to a contractor’s accident would be covered. While it generally doesn’t offer the same coverage limits as workers’ compensation, it offers peace of mind for your contractors who would know that they’re covered in case something happens.

How Does It Work?

Like workers’ compensation, occupational accident coverage covers expenses tied to job-related injuries. It can cover medical bills, dismemberment and death benefits as well as lost wages. While it may not function exactly the same way, it will protect your company against lawsuits and serve as another way to show your independent drivers that you care.

Depending on their makeup, some companies opt for smaller workers’ compensation packages while offering more occupational accident benefits. Work with an experienced agent to obtain the right mix of protection for your staff.

Tips For Staying Safe In The Warehouse This Winter

Considering the nature of the work, it’s hardly surprising that warehouses are prone to dangerous accidents. As the weather gets colder and the nights get longer, though, it can be especially dangerous. What are some ways that you can practice winter warehouse safety while on the job?

Personal Protective Equipment (PPE)

When you wear the right PPE to keep you safe at work, you reduce the chances of getting injured on the job — and therefore reduce the chances of having to call pros like the HILB group of Florida in case of an injury. Wear the right footwear to prevent slips and falls, keep a helmet and goggles on when the occasion calls and protect your ears from harsh, loud noise.

Keep Warm

Warehouses are huge, so they can get cold and drafty. Bring an extra-thick jacket, work gloves and a beanie to keep you warm as you go about your day.

Stay Healthy

Keeping doing the everyday things you do to stay healthy: Wash your hands, take your vitamins and get a good night’s sleep. Staying home when you’re sick also reduces the risk of you spreading illness to others.

Stay safe as you do your work in the warehouse. It’s not always easy, but taking the right protective measures can at least make it safe.

Be Prepared for Claims of Sexual Harassment in the Workplace

Most people don’t want to accept that sexual harassment can happen at work with people you see nearly every day. However, ignoring the truth only means people may end up hurt and the company can suffer monetary and reputational damages. Fortunately, sexual misconduct insurance offers liability to companies in the event such a situation occurs.

Reasons a Claim Is Filed

Harassment can come in the form of inappropriate language and physical actions, such as touching. It can also happen during the day at work or during a company party when alcohol is involved. Either way, the company is responsible to some extent. If a claim is filed against your company, a lawsuit usually results from the following:

  • Inadequate training on appropriate behavior
  • Failure to take necessary disciplinary measures against guilty employees
  • Negligence during hiring
  • Inaction when an employee reports an instance of harassment

Protecting Your Company From Sexual Harassment Claims

While there is no guarantee that your business will be rocked by a sexual harassment claim, it is important to be protected with sexual misconduct insurance. According to World Wide Speciality Programs, this type of insurance policy can help companies when a sexual harassment claim is filed. Unfortunately, you cannot control everyone’s actions in the workplace, but you can take measures into your own hands and be ready.

How Oil Companies Can Protect Their Assets

In the oil and gas industry, spills are a major concern. The experts at New Mexico’s insurance agency explain that U.S oil and gas companies produce billions of gallons of wastewater every year. The oil and gas industries have to do better than this. For individual companies, it is important to have policies in place that reduce the risk of spills in the future. Spill reporting policies, for instance, are one way that companies can mitigate the risk. Likewise, oil companies require insurance policies that address the company’s special needs.

Risk Management

Oil spills and waste are risks that oil companies take. Sometimes, business owners and managers aren’t sure of how to lessen that risk. Fortunately, some insurance companies are willing to help businesses create a risk management plan.

Insurance Policies

The insurance policies are designed to protect the business and its assets. All businesses require general liability coverage, risk management, and loss control. For the oil and gas industry, you may need much more and different policies than other industries. An oil spill is expensive and it can damage your reputation.

When you work in the oil industry, water pollution from oil can be prevented by the right risk management policies. If you don’t have the right policies or coverages, it could spell out trouble.